The Price Advantage ‘With Access Code’, Hardcover/Walter L. Baker

A comprehensive look at creating pricing strategies that work in both good economic times and bad Written by three preeminent pricing experts at McKinsey & Company, the Second Edition of The Price Advantage is a practical pricing guide for the executive or pricing practitioner who wants to identify, capture, and sustain substantial pricing gains in their business. Pricing is by far the most powerful profit lever that managers can influence. Yet few companies approach pricing in a way that fully capitalizes on its value. This Second Edition , a major revision and extension of the first book, shows you what it takes to achieve the price advantage in today’s competitive and complex business environments. Based on in-depth, first-hand experience with thousands of companies, this book provides managers with a pragmatic guide through the maze of pricing issues. It reinforces why pricing excellence is more critical than ever today and then explains state-of-the-art approaches to analyzing and improving your own pricing strategy and execution. Explores the fundamental role of pricing infrastructure in achieving the price advantage Includes new topics such as software and information products pricing, lifecycle pricing, custom-configured products pricing, pricing of high-count product lines, pricing in distributed sales environments, “razor/razor blades“ pricing, and tiered products and services pricing Revisits the full range of classic McKinsey pricing tools, including the pocket price waterfall and value maps Engaging and informative, the Second Edition of The Price Advantage will put this essential discipline in perspective.

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The Price Advantage ‘With Access Code’, Hardcover/Walter L. Baker

A comprehensive look at creating pricing strategies that work in both good economic times and bad Written by three preeminent pricing experts at McKinsey & Company, the Second Edition of The Price Advantage is a practical pricing guide for the executive or pricing practitioner who wants to identify, capture, and sustain substantial pricing gains in their business. Pricing is by far the most powerful profit lever that managers can influence. Yet few companies approach pricing in a way that fully capitalizes on its value. This Second Edition , a major revision and extension of the first book, shows you what it takes to achieve the price advantage in today’s competitive and complex business environments. Based on in-depth, first-hand experience with thousands of companies, this book provides managers with a pragmatic guide through the maze of pricing issues. It reinforces why pricing excellence is more critical than ever today and then explains state-of-the-art approaches to analyzing and improving your own pricing strategy and execution. Explores the fundamental role of pricing infrastructure in achieving the price advantage Includes new topics such as software and information products pricing, lifecycle pricing, custom-configured products pricing, pricing of high-count product lines, pricing in distributed sales environments, “razor/razor blades“ pricing, and tiered products and services pricing Revisits the full range of classic McKinsey pricing tools, including the pocket price waterfall and value maps Engaging and informative, the Second Edition of The Price Advantage will put this essential discipline in perspective.

Livrare si plata The Price Advantage ‘With Access Code’, Hardcover/Walter L. Baker

Plata produselor

Pentru plata produselor comandate, dupa ce ati dat click pe “adauga in cos” aveti la dispozitie urmatoarele posibilitati de plata:

-plata cu card bancar debit sau credit intr-un mediu securizat 3DSecure prin procesatorul de plati electronice EuPlatesc.ro. Nu se percepe nici un comision.

-in sistem ramburs (marfa trimisa va fi platita in momentul primirii coletului)
Plate se efectueaza la ridicarea coletului, in oficiul postal sau la curier. Valoarea taxelor de expediere se adauga la valoarea rambursului;

-prin OP pe baza unei facturi proforme eliberata

-plata in rate la una din bancile partenere:

Alpha Bank – optiune 2-12 rate fara dobanda;

BRD Finance – optiune 1, 3, 4, 5, 6rate fara dobanda;

Banca Transilvania – optiune 2, 3 ,4 rate fara dobanda;

First Bank – optiune 2-9 rate fara dobanda;

Garanti Bank – optiune 2-6 rate fara dobanda.

Livrare

Produsele comandate se livreaza in toata tara, utilizând modalitatea si termenul de livrare alese de dumneavoastra la efectuarea comenzii. Coletul cu produsele pe care le-ati ales poate fi expediat prin curierat rapid. Coletele se expediaza prin Urgent-Cargus sau nemo Express.

Termenul de livrare este de 24 h-48 h (din momentul expedierii) in mod exceptional pot exista intarzieri de cateva zile cauzate de motive care tin exclusiv de firmele de curierat, taxa este 18.95 lei/colet cu exceptia promotiilor cand beneficiati de transport gratuit la anumite sume minime de achizitii. Pretul este final si include taxa de ramburs.

Nu se percep KM suplimentari, livrarea la pretul fix de 18.95 ron este disponibila pe intreg teritoriul tarii. Desi nu garantam acest lucru, incercam sa expediem majoritatea comenzilor plasate pana la ora 14:00 in aceeasi zi de luni pana vineri iar comenzile primite dupa ora 14 in urmatoarea zi lucratoare.

Intarzieri in expedierea comenzilor pot aparea atunci cand acestea nu sunt confirmate de catre client, nu sunt suficiente produse pe stoc sau capacitatea de procesare nu este suficienta datorita unui volum neasteptat de mare de comenzi.

Pentru livrările efectuate prin servicii de curierat, termenele de livrare pot fi depășite în funcție de încărcarea curierilor parteneri in perioada COVID-19 sau sarbatori precum Black Friday, Sărbători de Crăciun, Revelion, de Paște, 1 Iunie, 1 Decembrie, 1 Martie, 8 Martie etc.

Retur produs The Price Advantage ‘With Access Code’, Hardcover/Walter L. Baker

Drept de retur in conformitate cu art.9 alin.1 din Ordonanță nr.34/2014 privind drepturile consumatorilor

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